Local SEO Made Simple.
Maximize your businesses visibility with makeSimple's premium SEO services. If potential clients can't find your website, they can't choose your services. Our SEO strategies ensure you're found by search engines in your market.
Best Local SEO
Wondering why your website isn't attracting more traffic?
If your [acf field=”city”] website isn’t optimized for search engines, it might become an online ghost town, unseen by potential clients. This lack of visibility can lead to missed opportunities and prevent your business from growing.
Common SEO Challenges...
- Is your website missing from the first page of Google search results?
- Does your business not appear in the coveted 'map pack' on local searches?
- Are potential customers struggling to find your website online?
- Do you not have time to create the kind of content that that builds your local seo and attracts qualified traffic?
Local SEO for Service-Based Businesses That Works.
Boost your business’s rankings with SEO that puts you on the map, making sure your services are easily found by your community. Affordable and effective, it lets you concentrate on running your business while we handle your online visibility.
Low Competition High Visibility.
By capitalizing on specific, less-saturated markets, we help your business achieve top rankings, drawing in more targeted traffic and connect you with customers looking exactly for what you offer.
Accurate Business Data Everywhere.
By maintaining accurate and uniform information on your business's name, address, phone number, and more, we enhance your credibility and improve your SEO rankings.
Driving Decisions with Data.
Data-driven strategies to enhance your local SEO efforts, ensuring that every decision is informed and every action is optimized for maximum visibility and user engagement.
Local SEO: Simple Strategies to Get Your Business Found Online.
Dealing with SEO on top of running your business can be tough. We help businesses get seen online, bring in more visitors, and boost sales.
Google Business Profile
Ensure your business is accurately listed online, increasing your visibility in local searches, and driving more customers to your door.
Local Citations
Building local citations improves your search visibility, reinforces your business’s credibility in local listings, and enhances your overall SEO.
Location Pages
You’ll expand your rankings beyond the major markets by targeting smaller, often overlooked micro communities.
Mobile Optimization
Ensuring your site is responsive and mobile-friendly, as a significant portion of web traffic comes from mobile devices.
On-Page SEO
Optimizing title tags, meta descriptions, and headers to get individual web pages to rank higher and earn more relevant traffic.
Analytics and Reporting
Using tools like Google Analytics and Google Search Console we track your website’s performance and better understand your audience.
How to Get Started
As a business owner, we know your time is valuable. We prioritize straightforward communication over aggressive sales tactics. Connect with me directly to discover if makeSimple’s services align with your vision.
Schedule the Call
Book a call and we’ll speak over Zoom so I can assess your business goals and you can get all your questions answered.
Make the Plan
Tell us about your business journey, your systems, successes, and challenges for a personalized marketing approach
Grow Your Business
We turn our shared marketing strategies into action, enabling you to focus solely on your business’s growth and success.
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Book Your Call Today!
We are a small, specialized agency. To ensure we provide the absolute best service possible we only accept a limited number of new clients each month. Schedule today.
Explore Our Other Digital Marketing Services
Web Design
Your business and values are accurately represented online, your site is easily found, and you get more leads.
Learn more about our web design services.
Reputation Management
You get more positive reviews so your business stands out as a leader in customer satisfaction, drawing in more leads and retaining clients.
Start getting more online reviews today!
Marketing Automation
Save time with custom marketing automation.
Social Media Marketing
Grow your brand with social media marketing.
Facebook & Google Ads
Grow your business with Facebook and Google Ads.
Frquently Asked Questions
We specialize in elevating your online visibility through expert local SEO strategies, including on-page optimization, keyword research, local citations, and Google Business Profile enhancement. Our approach ensures your website not only looks great online but attracts more local customers and fosters business growth in a competitive marketplace.
The makeSimple Local SEO strategy that focuses on optimizing a business’s online presence to appear in local search results for its geographic area, emphasizing proximity, relevance, and prominence. The primary goal is to increase visibility for searches with local intent, such as “near me” queries or searches specific to a location. This includes optimizing for Google My Business listings, local citations, and locally relevant content. Local SEO differs from traditional SEO, which targets broader, often global audiences and ranks websites based on general search terms. While traditional SEO emphasizes a website’s overall online authority and relevance to a wide audience, local SEO targets a localized audience, aiming to connect businesses with potential customers in their immediate area. Incorporating local SEO meaning into your strategy ensures that your business reaches the community it serves, which is essential for service-based, local businesses.
A successful local SEO strategy incorporates several key components to enhance a business’s visibility in local search results. These components include:
Google Business Profile (GBP) Optimization: Claiming and optimizing your GMB listing is crucial. Ensure your business information is accurate, including your address, phone number, and business hours, and regularly update your profile with posts and photos.
Local Citations: Having your business listed in online directories with consistent NAP (Name, Address, Phone Number) details boosts local search rankings.
Keyword Research: Identifying and incorporating location-based keywords and phrases into your content helps attract local customers.
On-Page SEO: Optimizing on-page elements like title tags, meta descriptions, and headers with local keywords improves relevancy.
Local Content: Creating content that is relevant to your local audience can improve engagement and visibility.
Online Reviews: Encouraging satisfied customers to leave positive reviews on your GMB profile and other review sites enhances trust and local search performance.
Local Backlinks: Earning backlinks from reputable local websites signals to search engines that your website is a credible local resource.
Integrating these components into your local SEO strategy, guided by a knowledgeable local SEO agency, can significantly increase your business’s online presence and attract more local customers
Google Business Profile (GBP) is a free tool provided by Google that allows businesses to manage their online presence across Google, including Search and Maps. By creating and optimizing a GBP listing, businesses can provide essential information like their location, hours of operation, contact information, and services offered. This visibility is crucial for local SEO because it directly influences how a business appears in local search results and on Google Maps, affecting its ability to attract local customers.
GBP is important for local SEO for several reasons:
Visibility: A well-optimized GBP listing increases the chances of your business appearing in Google’s Local Pack, the map, and local search results, making it easier for customers to find you.
Relevance and Trust: Accurate and comprehensive business information, along with customer reviews, builds trust and signals to Google that your business is relevant to local search queries.
Engagement: GBP offers features like posts, photos, and Q&A, which can engage potential customers and provide them with up-to-date information about your business.
Effectively, GMB is a cornerstone of any local SEO strategy, acting as a direct line between your business and local customers, enhancing visibility, engagement, and credibility in the local search ecosystem.
Reviews and ratings are pivotal for local SEO performance for several reasons:
Boost in Search Rankings: Google considers the quantity, quality, and recency/consistancy of reviews as factors when determining local search rankings. More positive reviews can improve your business’s visibility in search results.
Trust and Credibility: Reviews serve as social proof, helping to establish trust and credibility with potential customers. High ratings can influence decision-making, encouraging more local customers to choose your business over competitors.
Increased Engagement: Responding to reviews, whether positive or negative, demonstrates your business’s commitment to customer satisfaction. This interaction can enhance your reputation and encourage others to leave reviews.
Keyword Content: Reviews often contain keywords relevant to your business, which can further optimize your online presence for local searches.
Incorporating a strategy to regularly solicit customer feedback and manage online reviews is a critical aspect of a comprehensive local SEO strategy. By actively engaging with reviews and maintaining a high rating, a local SEO agency can help businesses improve their online visibility and attract more local customers.
Local citations are mentions of a business’s name, address, and phone number (NAP) on other webpages, such as local business directories, websites, and social platforms. They play a significant role in local SEO for several reasons:
Visibility and Credibility: Citations help increase your business’s online visibility and credibility. A higher number of consistent citations across reputable sites can improve your rankings in local search results.
Local Ranking Factors: Search engines like Google use citations to gather information about a business. Consistency in NAP information across various listings signals to search engines the legitimacy of your business, impacting your local SEO performance.
Discoverability: Beyond search engines, citations on popular directories and websites can directly lead potential customers to your business, enhancing your online discoverability.
Competitive Edge: Having more accurate and widespread citations than your competitors can give you an edge in local search rankings, especially in competitive markets.
Therefore, managing local citations with accurate and consistent information is crucial for any local SEO strategy, supporting both search engine optimization and broader digital marketing efforts to connect with local audiences.
Partnering with Businesses Coast to Coast.
We support local businesses across the U.S., including in these notable cities. If you don’t see your city listed, don’t worry, we have the experience and commitment to delivering exceptional digital marketing regardless of location.